Showing posts with label Launch. Show all posts
Showing posts with label Launch. Show all posts

Tuesday, July 5, 2011

Frederique Constant Runabout Moonphase


Geneva, Switzerland – July 2011

Since 2009, Swiss watch Manufacturer Frédérique Constant celebrates the legendary Runabout yachts of the roaring 20s by offering an attractive series of limited edition timepieces named “Runabout”.

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To complete the best-selling range, the Geneva-based brand this year introduces a new version: the Runabout Moonphase. Absolutely magnificent through its stunning design, this model is available in a limited quantity of just 1’888 pieces per material. Featuring a case diameter of 43mm and presented in stainless steel or rose gold plated, the new Runabout Moonphase watches offer finely decorated silvered dials. With a delicate guilloche decoration at the centre, hand-applied Arabic indexes, and perfectly positioned Day-date and Moonphase indicators, these watches exude an uncluttered elegance, just like the Runabout yachts on which they are inspired. Through the sapphire case-back, the decorated automatic movement can be admired. Traditionally, each Runabout timepiece comes with its own luxurious, handmade wooden case that echoes the passionate craftsmanship of the yachts. Alongside the watch, a miniature reproduction of a classic Runabout boat can be found inside the unique gift box.

To promote the entire Runabout Collection, Frédérique Constant is honored to be the Official Sponsor of the 39th annual Lake Tahoe Concours d'Elegance Wooden Boat Show, at the North shore of Lake Tahoe in Carnelian Bay, California, USA.

On August 12 & 13, 2011, more than 100 classic and antique boats and over 5’000 visitors will arrive at one of the world’s most renowned mountain lakes, bringing a sense of old world glory to Carnelian Bay, for the 39th annual Lake Tahoe Concours d’ Elegance. The event is a compilation of the best vintage boats from North America, competing in 13 specialized classes for top honors and bragging rights, in what is considered to be one of the premier judged wooden boat shows around the world. If you enjoy the art of restoration to “as delivered from the factory standards” and classic beauties on the water, then this is an event you do not want to miss!

During the event, Frédérique Constant presents the outstanding Runabout Collection to the public and will award the Best of Show with an exclusive Runabout Moonphase watch.
More about Lake Tahoe Concours d’Elegance

The Lake Tahoe Concours d’ Elegance Wooden Boat Show, founded by members of the Tahoe

Yacht Club in 1972, and hosted by the Club’s Foundation since 1994, is regarded nationally as the premier event for maritime enthusiasts. Heading into its 39th year, the Foundation has selected ‘Gar Wood - the Gentleman’s Runabout’ as featured Marque Class. These luxurious and powerful “aristocrats of motorboats” were first introduced in 1922 by inventor, industrialist and record-setting speedboat racer Garfield A. Wood and are a fan favorite. The Lake Tahoe Concours d’ Elegance showcases from 75 to 110 antique boats each year and draws more than 5’000 participants and visitors. The goal of the Foundation is to maintain the heritage of wooden boating while providing an entertaining and learning experience for all to enjoy. With proceeds from the Concours, the charitable Foundation has awarded more than $250,000 in grants to non-profit organizations in the Tahoe Basin to advance maritime education. Visit the website at www.LakeTahoeConcours.com for more information.


Wednesday, September 24, 2008

Major Frederique Constant Passion Event coming up in Beijing, China

At the moment the preparations of the Frederique Constant Passion Event in Beijing are in full effect. On October 24 over 300 VIP guests and journalists are expected to attend this exclusive happening, which is taking place on various locations throughout this exciting city. 

The event is organized to celebrate the re-launch of the Frederique Constant-brand on the Chinese market, with our new partner Xin Yu. With this company - being one of the largest watch distributors in China and with a vast experience in this field - the brand is on its way to become extremely popular under Chinese watch buyers.

In order to accelerate this process, Frederique Constant is proud to announce the appointment of its new brand ambassador during the evening program at Meilanfang Theatre. After the announcement all guests are treated to a passionate concert, performed by the world renowned Beijing Symphony Orchestra.

Please visit this weblog again soon to discover who will be our new brand ambassador and for pictures of this exclusive event!

Fredérique Constant invites its partners to talk watches

Beginning of September, Frédérique Constant organized its annual Distributor Meeting in Geneva for the sixth consecutive time. During this summit, the brand presented its overall-, its marketing- and its product strategies for the year to come.



With an exciting portfolio of new products for 2009, there was more than enough to discuss. During the various meetings, valuable comments and ideas were brought up by all parties.

Traditionally, the Frédérique Constant Distributor Meeting creates an opportunity for both the brand as well as its distribution partners. In order to satisfy market requirements, it has proven to be highly valuable to brainstorm on novelties in an early stage and to be able to make adjustments, without losing the unique and recognizable brand identity by carefully protecting its DNA.

The meetings normally result in the year-after-year presentation at BaselWorld of an internationally appreciated collection that accedes to a global taste.

It feels good to work closely together with a group of people that shares the passion for beautiful watches that we have here in Geneva at Frédérique Constant.


We are looking very much forward to launch the new products during the next BaselWorld, only six months from now... 

Sunday, June 1, 2008

Spotlight one our new home-page: Live your passion!


Genève June 24th, 2008: Frédérique Constant launched a redesigned home-page for frederique-constant.com. We explain the thinking behind the changes.[[MORE]]


Those of you who were familiar with (and even fond of) the previous version of the home-page will naturally wonder: why the change? We wanted to do three main things – make the pages simpler, deeper and more enjoyable for the reader. First, simplicity. The new page has a more consistent and clear layout. It is set-up as an online Newspaper page with headers and small introduction texts. The page is cleaner, with images that stand out more clearly to flag featured content. The main  navigation that runs down the left-hand side of the page, and throughout the site, is now completely visible right away, with no need to scroll down “below the fold”. By selection of a main category of content you can reveal more detailed sub-categories.

A second aim was to make the collection more readily accessible – strange as it may sound, to combine greater simplicity with greater depth. The collection can now be viewed in five main categories: “All Models”, “New Models”, “Men’s Models”, “Ladies Models” and “Pair Watches”. Via a special watch search function, customers can make a selection based on their individual preferences. Extensive details on the specification of each watch are available, as well as and an extra large picture. Selected models in the collection can be rotated 360°.

Our third aim was to make the page a more enjoyable experience. It shows not just extensive information on Frédérique Constant, but also more general information about watch making. Latest articles are randomly displayed on the home-page to make it come “alive”, so it will be worth returning to more often. Already ten short film features can viewed on the site. Last, but not least, the new site is available in 11 languages, enabling the majority of readers in the world to obtain information in their own language.

 

Tuesday, February 15, 2005

Frederique Constant watches launched in UAE

Speaking at the press conference, Mr. Tamjid Abdullah, Deputy Managing Director of Damas said: 'Keeping in mind the mission statement of Frederique Constant: the passionate drive to succeed, we are optimistic that it would bring us more success as we continue to offer only the best brands of watches to cater to the demands of our customers who seek continuously for the latest mechanical and complicated watches of high caliber.'

'We are delighted to be a part of this joint launch with Damas, and we feel proud to represent a world-premier brand like Frederique Constant,' said Mr. Youssef Khoory, Deputy Managing Director of Mohammed Rasool Khoory.

From the brand side, Mr. Bruno Dard, International Director, said: 'It is indeed a privilege for us to be associated with Damas, a very well known name in the jewellery & watch sector in the Middle East and Mohammed Rasool Khoory company. With the same intensity of passion both the companies and us have, we are certain though that Frederique Constant is represented well and is being driven through to reach its targets by people who have great passion for products like ours.' He also added, 'The company will continue doing what it does best: creating new Frederique Constant watches with passion. A number of very interesting new developments are underway, and the brand will keep strengthening its close relationships with distributors and retailers.'

From Ameinfo